About Eric Macramalla

Trademarks sit at the centre of Eric Macramalla's work. As a partner and trademark agent with Gowling WLG's Intellectual Property Group in Ottawa, Eric handles both sides of that field: registering marks and taking infringement fights to litigation. Companies rely on Eric to run their trademark holdings in Canada and internationally and to protect those rights when they're challenged. Online problems are a big part of the practice too, from domain name conflicts to IP questions that come up on TikTok, YouTube or Instagram.

Eric was called to the Ontario bar in 2001, two years after finishing law school at the University of Manitoba, and studied psychology at McGill before that. Eric is also a 1991 alumnus of Lower Canada College in Montreal. On the domain name front, Eric co-wrote Domain Name Law and Practice: An International Handbook, published by Oxford University Press.

Sports media is the other side of Eric's public life. Eric hosts Offside, a nationally syndicated show on the TSN Radio Network, works as TSN's legal analyst and covers the legal side of sports for Forbes. Eric's legal work includes sports matters such as naming rights, sponsorships and representation. Eric has also taught sports law at the University of Ottawa's law school and spoken at Harvard Law School.

In 2024, Lexology named Eric the winner of its North America Award for trademarks. Eric has also won the Lexology Client Choice award three years in a row. Outside the office, Eric gives time to the board of the Ottawa Titans Field of Dreams Foundation, a group that raises funds for children's charities.

Practice areas

Trademark prosecution and litigation

Eric looks after trademark portfolios for clients at home and in other countries, filing for protection and then enforcing those rights in Canada and abroad, including in court.

Domain names and social media

Eric acts in domain name disputes around the world and also decides them as an arbitrator. Clients get help with intellectual property problems arising on Facebook, Instagram and other social platforms.

Sports law

Eric's sports work covers matters like agency and representation, licensing, sponsorships and naming rights.

Education & credentials

  • LLB, University of Manitoba (1999)
  • Bachelor of Psychology, McGill University (1996)
  • Called to the bar of Ontario (2001)
  • Trademark Agent

Notable cases

  • Blockbuster Inc. v. WWWServer Ltd., WIPO Case No. D2008-1108

    Eric Macramalla represented the complainant, Blockbuster Inc., in this domain name proceeding, and the panel ordered blockbusterathome.com transferred to the company.

Decisions where Eric Macramalla appeared as counsel, from public court records. Past cases don't predict future results.

Awards & recognition

  • Lexology North America Award, Trademarks, Lexology (2024)
  • Lexology Client Choice award (three consecutive years), Lexology

Publications & speaking

Memberships & affiliations

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This listing was generated by AI from public sources in October 2026. It may contain errors, and we can’t guarantee it’s accurate or complete. Before you rely on anything here, verify it on their firm’s website. Confirm Eric Macramalla’s licence and standing in the Law Society of Ontario directory ↗

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