Genereux Law Professional Corporation (G-LAW)
1 lawyer · Established 1985 · City of Toronto
One of 2,345 law firms listed in Toronto, and one of 195 handling Intellectual Property.
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Free consultationAbout Genereux Law Professional Corporation (G-LAW)
Genereux Law Professional Corporation, known as G-LAW, is a solo entertainment law practice in downtown Toronto led by William Genereux. The firm's own site says it has been navigating legal strategies since 1985. Its focus is the entertainment industry, covering music, media, branding, licensing, recording agreements and music publishing, alongside corporate work, litigation and general counsel services such as estate planning, wills and family law for entertainment professionals and their companies. Genereux holds a BA and JD from Osgoode Hall Law School and began practicing in the mid-1980s at a 100-lawyer firm with a diverse client base, later becoming a partner there before opening an independent practice.
Genereux's own history in the entertainment business runs alongside the legal work. In the 1990s Genereux co-owned and operated an indie dance record label that released multiple platinum and gold albums. That combination of transactional and litigation experience is unusual for one lawyer to carry, and the firm's site notes it directly. Genereux belongs to the International Association of Entertainment Lawyers and co-edited its 2021 publication Nationalism vs. Globalism. The firm operates out of a shared office space with roughly 50 other lawyers and staff, and it sells a small line of G-LAW branded merchandise, a nod to Genereux's music industry roots.
Practice areas
Milestones & recognition
- William Genereux is a former chair of the Entertainment, Media and Communications section of the Canadian Bar Association's Ontario branch.
- Genereux co-edited the International Association of Entertainment Lawyers' 2021 publication, Nationalism vs. Globalism.
- Genereux has lectured at the Ted Rogers School of Management at Ryerson University.
- The firm's site includes a compiled resource on reported entertainment law cases spanning the firm's first 25 years, 1985 to 2010.
In the community
- William Genereux volunteers with Artists' Legal Aid Services, a clinic affiliated with the University of Toronto and Osgoode Hall Law School.
Good to know
Wheelchair accessibleFees & payment
Free consultationWho handles what
Offices 2
The neighbourhood
G-LAW's main office is at 197 Spadina Avenue, right in the stretch of Spadina between Queen and King that was Toronto's historic Garment District, now more often called the Fashion District. The area grew up around textile factories and clothing wholesalers making use of nearby rail and shipping links, and many of those old industrial buildings have since been converted into offices, studios and lofts for a mix of creative and professional tenants. For a law firm built around music, branding and entertainment work, it's a fitting stretch of the city to be based in, even if the surrounding businesses have changed since the neighbourhood's garment trade days.
The firm also keeps a second, Midtown Toronto location that operates by appointment only, so most client meetings happen at the Spadina Avenue office rather than the Midtown space.
Frequently asked questions
- Does G-LAW represent musicians and recording artists?
- Yes. Entertainment law is the firm's core focus, covering licensing, branding, recording agreements and music publishing for artists, managers and other industry professionals.
- Can G-LAW help with a branding or copyright question for a music or media project?
- The firm's entertainment practice covers copyright, licensing and branding matters as part of its work for music, media and entertainment clients.
- Does G-LAW only work with entertainment clients, or does it also handle general corporate and litigation matters?
- G-LAW also has a corporate practice covering business corporations, shareholder matters and complex transactions, plus a litigation practice for business related claims and their defence.
- Can G-LAW prepare a will or handle a family law matter?
- The firm's general counsel practice includes estate planning, wills and family law, generally for entertainment industry professionals and their companies.
- How do I book a consultation with G-LAW?
- The firm offers a free consultation of up to half an hour. Its contact page says email is the preferred way to reach the firm, and it aims to respond within 24 to 48 hours.
- Where is G-LAW located?
- The main office is at 197 Spadina Avenue, Suite 402, in Toronto. The firm also has a Midtown Toronto location that is available by appointment only.
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